NEW WEBSITE FOR “EATRIA”
The creation of Eatria's new website marks a significant step for this leading brand in the production of fine cured meats in Valle d’Itria. Located in the heart of Puglia, Eatria is a dynamic company that proudly upholds its family tradition, offering authentic Made in Italy flavours. The new website not only reflects the excellence of its products but also utilizes the latest food marketing techniques, food communication strategies, and social media marketing to reach a global and diverse audience. Eatria's new website is designed to be a comprehensive hub of information and experiences related to the company's fine-cured meats. Key features of the site include: Intuitive and User-Friendly Design: The site features a modern and intuitive design that facilitates navigation and access to information. The interface is designed to be responsive, ensuring an optimal experience across all devices, from computers to smartphones, allowing users to easily explore content and make purchases anytime and anywhere. Product Section: A dedicated product section provides detailed descriptions, ingredient information, and production processes. High-quality photos accompany each description, showcasing the cured meats in all their glory and inviting visitors to learn about and appreciate the various types of cured meats offered, such as capocollo, pancetta di Martina Franca, and pure pork salami. History and Tradition: A section that tells the story of Eatria and its founding family, the traditions passed down, and the production process. This area is enriched with photos offering a journey through the company, showing how it has maintained traditional cured meat processing techniques while innovating to uphold quality and authenticity. E-Commerce: An integrated e-commerce platform that allows customers to purchase products directly from the site. The purchasing process is simple and secure, with various payment and shipping options. The e-commerce platform includes advanced features such as order tracking, customer reviews, and personalized suggestions based on previous preferences and purchases, thus enhancing the shopping experience and customer loyalty. Eatria: An Example of Excellence and Innovation The creation of Eatria’s new website represents an example of how a company can combine tradition and innovation to achieve new milestones. By employing best practices in food marketing, food communication, and social media marketing, Eatria can tell its story, highlight its products, and reach a global audience....
1 MICHELIN STAR FOR LINO, PAVIA
Lino Restaurant in Pavia Receives a Michelin Star Lino Restaurant in Pavia has recently been awarded a Star in the prestigious MICHELIN Guide Italy 2023. This recognition is a significant milestone that celebrates culinary innovation and dedication to respecting local traditions. Chefs Andrea Ribaldone and Federico Sgorbini lead the kitchen with mastery, creating dishes that blend creativity and authenticity. The result not only excites but also confirms the restaurant's growth and distinctive identity. "Ad maiora!"—a wish that resonates as an invitation to continue on this path of excellence. The Excellence of Lino Restaurant: A Cuisine That Inspires Lino Restaurant stands out for its ability to combine tradition and innovation, creating a unique culinary experience that inspires and delights its guests. Chefs Andrea Ribaldone and Federico Sgorbini are the true architects of this success, bringing to the table dishes that reflect their passion and commitment to excellence. Each course is the result of meticulous ingredient selection and special attention to detail, characteristics that mirror the restaurant’s philosophy. The Secret to Success The secret to Lino’s success lies in its ability to innovate while respecting the culinary traditions of the region. The chefs use modern techniques to enhance the flavours of local ingredients, creating dishes that surprise with their creativity and refinement. This blend of innovation and tradition is what makes the restaurant unique and appreciated, not only by customers but also by food critics. Their cuisine is based on a perfect balance between tradition and modernity, where ancient recipes are reinterpreted in a contemporary way while preserving the authenticity of the flavours. A Deep Connection to the Region A fundamental aspect contributing to Lino Restaurant's excellence is its deep connection to the region. The chefs work closely with local producers, personally selecting fresh and high-quality ingredients. This attention to the provenance of raw materials not only ensures the goodness of the dishes but also supports the local economy, promoting a model of sustainable and responsible cuisine. Seasonal vegetables, artisanal cheeses, selected meats, and local wines are just some of the elements that enrich the restaurant's menu. A Complete Culinary Experience A meal at Lino Restaurant is an experience that engages all the senses. From the warm welcome to the elegant and refined environment, every detail is carefully curated to offer guests an unforgettable experience. The dishes, presented with elegance and attention to detail, are a celebration of flavours and culinary creativity. Each bite is a journey through the traditions and...
NEW OPENING: SEÑORÍO MILANO
On September 15, Señorío – Patio Gastronómico Español Opens in Milan On September 15, in the heart of Milan, Señorío – Patio Gastronómico Español opens its doors at Via Bramante 13. This new venue promises to become a go-to spot for all lovers of Spanish cuisine, offering an authentic gastronomic experience. At Señorío, guests can enjoy classic Iberian dishes and lesser-known yet equally delightful creations, all made with 100% Spanish products. The Excellence of Señorío: An Authentic Spanish Culinary Experience Señorío stands out for its ability to offer an authentic culinary experience that inspires and delights its guests. With its rich and varied flavours, Spanish cuisine finds a worthy representative in Señorío, which serves dishes reflecting passion and respect for tradition. The restaurant's philosophy is to recreate the atmosphere and flavours of the best Spanish taverns, where each dish tells a story of sun-drenched lands, genuine ingredients, and culinary techniques passed down through generations. The Secret to Success The secret to Señorío’s success lies in its ability to innovate while respecting Spanish culinary traditions. The chefs use modern techniques to enhance the flavours of local ingredients, creating dishes that surprise with their creativity and refinement. This blend of innovation and tradition makes the restaurant unique and appreciated, not only by customers but also by food critics. Señorío’s menu is a journey through Spain, featuring classic tapas such as croquetas and tortillas, as well as more elaborate dishes like paella de mariscos and cochinillo asado. Each dish is prepared with fresh, high-quality ingredients imported directly from Spain to ensure authentic flavours. A Deep Connection to Spanish Culture Señorío is not just a restaurant but a true corner of Spain in the heart of Milan. The venue is designed to recreate the cosy and vibrant atmosphere of Spanish patios, with decor that evokes Andalusian style and details that reflect Spain’s rich history and culture. Guests can enjoy an environment that combines elegance and informality, ideal for both romantic dinners and convivial gatherings with friends. Spanish music, ranging from flamenco to contemporary pop, contributes to creating a warm and engaging atmosphere. A Complete Culinary Experience A meal at Señorío is an experience that engages all the senses. From the warm welcome to the elegant and refined environment, every detail is crafted to provide guests with an unforgettable experience. The dishes, presented with elegance and attention to detail, are a celebration of Spanish flavours and culinary creativity. Each bite is a journey through...
Bibendum: Sustainability and Innovation in Catering
Bibendum: Pioneers of Sustainability and Innovation in Catering Bibendum is a benefit corporation and the first circular catering company in Italy, committed daily to sourcing local and seasonal raw materials, choosing suppliers who share ethical principles, producing recipes and menus with minimal waste, and opting for sustainable setups. Circularity in Bibendum's kitchen is a daily activity: we have chosen to illustrate this with vibrant examples. The Philosophy of Circular Cooking In an increasingly competitive and globalized market, innovation and attention to sustainability are distinguishing and crucial elements in the food and beverage sector. Bibendum has successfully leveraged these values, not only, through its daily practices but also through a food communication strategy that emphasizes the importance of a circular and sustainable approach. Bibendum’s philosophy is based on a circular economy model aimed at minimizing waste and reusing resources at every stage of the production process. Suppliers and Raw Materials Sustainability is at the heart of Bibendum’s operations. The company carefully selects suppliers who adhere to ethical and environmental principles, supporting local economies and reducing environmental impact. The raw materials are always seasonal, ensuring freshness and minimizing the need for preservatives and long-distance transportation. This approach is not only beneficial for the environment but also ensures superior quality in the dishes offered. Innovation in Circular Cooking Bibendum's circular kitchen represents a significant innovation in the sector. Minimizing food waste is achieved through careful menu planning and creative use of ingredients. For example, vegetable peels can be transformed into delicious soups or chips, while fish and meat bones become excellent broths. This approach not only reduces waste but also enriches the culinary offering with original and nutritious dishes. Bibendum is an excellent example of how economic success and social responsibility can be combined. Through an effective food marketing strategy, adept use of social media, and careful management of visual content and public relations, the company has managed to build a strong and recognized brand in the food and beverage sector. Their innovative and sustainable approach to cooking not only meets the needs of modern consumers but also helps create a greener and fairer future for all....
Eatria: a new shooting in Valle d’Itria
The Magic of Valle d’Itria: The Eatria Photoshoot On September 15th, we had the privilege of immersing ourselves in the hills of the Valle d’Itria for a photoshoot dedicated to Eatria, a renowned producer of cured meats, including the highly prized Capocollo di Martina Franca. This project was a celebration of the quality and craftsmanship that characterize Eatria; and an opportunity to explore and tell the story and the landscape that make its products so special. Behind the Scenes of Production Our journey began directly in Eatria’s production facilities, where we had the chance to capture every stage of the curing process, documenting the meticulous work behind each product. The company stands out for its attention to detail and quality, an aspect that is evident in the manual processing. We met Giuseppe, Enzo, and Pinuccio, the pillars of the company, whose faces and hands tell stories of passion and dedication. Every step of the production was captured to highlight the artisanal mastery and commitment involved in each product. This process is not just about quality but also about respect and love for a tradition passed down through generations. A Journey Through the Valle d’Itria Our tour then came to life among the picturesque farms and countryside of the Valle d’Itria, an area known for its beauty and authenticity. The landscape, with its iconic trulli, red soil, ancient olive trees, and characteristic dry-stone walls, provided the perfect backdrop to visually narrate the story of Eatria. Each shot was designed to highlight the harmony between the product and its region of origin, creating a deep visual connection that speaks of tradition and quality. We sliced cured meats and prepared sandwiches in every charming corner, from the trulli to the olive groves, and laid out tablecloths in settings that evoke the essence of Apulian life, complete with taralli, frise, and a good glass of local wine. These moments were crucial in creating a visual and sensory experience that conveyed the flavours and aromas of Apulia through engaging images and videos. The Importance of Customers and Partners Our journey also took us to visit some of Eatria’s most loyal customers: bakeries, delicatessens, restaurants, and pizzerias that have chosen Eatria’s cured meats for their authentic aroma and flavour. We photographed and tasted platters, appetizers, first courses, and gourmet pizzas, documenting how Eatria’s products are celebrated and appreciated in various culinary preparations. Each customer is not only a business partner but also part...
Website for Oltrepò che siamo
Discovering Oltrepò Pavese: "Oltrepò che siamo, dai vignaioli al vino" Project The "Oltrepò che siamo, dai vignaioli al vino" project is part of an initiative to rejuvenate and enhance the Oltrepò Pavese region. It is an initiative promoted by the Lombardy Region, the Chamber of Commerce of Pavia, Unioncamere Lombardia, and carried out in collaboration with the Consorzio di Tutela dei Vini dell’Oltrepò Pavese, the Consorzio Club del Buttafuoco Storico, and the Quality Wine District of Oltrepò Pavese. This ambitious project aims to celebrate and highlight the enological and gastronomic excellence of one of Italy’s most captivating wine regions, using an innovative and engaging food & wine communication strategy. A Sensory Journey into the Heart of the Region The project begins with a celebration of the winemakers who have made Oltrepò Pavese their home. The stories of these wine artisans are central to the narrative, and the "Oltrepò che siamo" website becomes a key platform for sharing them. Each winemaker carries a unique story that reflects the passion, dedication, and expertise required to cultivate vines and produce high-quality wines. Their voices are captured through interviews and narratives that explore daily challenges, production techniques, and the distinctive characteristics of their wines. This approach not only humanizes the wine production process but also creates an emotional connection between consumers and the region, making each bottle a piece of the story of its creator. An Immersion in History and Culture "Oltrepò che siamo" is not just a project focused on wine but also a gateway to the history and culture of a rich and diverse region. Each wine tells a story intertwined with local traditions, winemaking techniques passed down through generations, and the evolution of viticulture in Oltrepò Pavese. The website provides historical insights that help visitors understand the deep roots of regional viticulture, highlighting how traditional techniques have evolved over time and how innovation has managed to preserve and enhance these traditions. A Region to Discover: Landscapes and Traditions One of the most enchanting elements of Oltrepò Pavese is its breathtaking landscape. Gentle hills, endless vineyards, and picturesque small towns create a stunning natural backdrop. The "Oltrepò che siamo" project uses images and videos to capture the most evocative moments of the seasons in the vineyards, from autumn harvests to spring blooms. These visual elements not only adorn the website and social media channels but also help create a visual and emotional connection with the region, offering a context...
Website for TENUTA KYRIE
The website design project for Tenuta Kyrie represents an effort to enhance further the building, located in the heart of Lomellina, a charming area of Po Valley between the Sesia, Po, and Ticino rivers. This region is renowned for its scenic beauty and historical value, and it is here that Tenuta Kyrie, a magnificent Lombard estate dating back to the 1600s, is situated. The building spans 530 hectares, predominantly dedicated to rice cultivation, one of Lombardy’s most significant agricultural specialities. This vast territory is not just a place of production but an environment rich in history and culture, featuring valuable architectural structures and wonderful parks, providing the ideal setting for a wide range of events, from elegant ceremonies to conferences and banquets. A distinctive feature of Tenuta Kyrie is the recently established Rice Museum, a cultural centre dedicated to celebrating the history of rice cultivation. This museum offers a comprehensive overview of the region’s tradition and serves as a tourist attraction that further enriches the estate’s offerings. Photos and videos are crucial in Tenuta Kyrie’s communication and marketing strategy. The photographs capture the magic of the building landscapes: the sunlit rice fields at sunset, the refined rooms of the historic buildings, and the festive events that enliven the parks. The videos provide a more dynamic and engaging narrative, showcasing the rice cultivation process. These types of content not only beautify the estate’s website and social media channels but also create an emotional connection with the audience, inviting them to visit in person and experience the unique offerings of Tenuta Kyrie. Collaboration with a specialized hospitality and hotellerie agency, particularly in food marketing, ensures that the Tenuta Kyrie brand is presented in the best possible way. The agency has aimed to highlight not only the estate’s elegance and historicity but also to build a visual narrative that fascinates and engages the audience, solidifying Tenuta Kyrie’s reputation as a must-visit destination in the heart of Lomellina. Discover more at tenutakyrie.com and be captivated by one of Lombardy’s most precious gems....
NEW DE SANTIS’ STORES IN THE HEART OF MILAN
Panini De Santis’ brand, renowned for its gourmet sandwiches, has been a true institution in the Milan dining scene since 1964. With the opening of two new stores, one on Via Battisti, near Piazza San Babila and the University, and the other in Brera, in the vibrant heart of Milan’s historic and artistic district, De Santis continues to expand its tradition of culinary excellence. These new locations not only increase accessibility to high-quality products but also solidify the brand as a reference point for food and beverage enthusiasts in the Milan metropolitan area. De Santis stands out in the food and beverage sector for its ability to blend tradition and innovation. The new stores represent not only a physical expansion of the brand but also a laboratory of ideas where new recipes and service methods are experimented with. De Santis’s philosophy is based on using fresh, high-quality ingredients, combined in innovative ways to create sandwiches that satisfy both the palate and the eye. This approach is reflected in the choice of suppliers, staff training, and the attention to detail that characterizes every aspect of the service offered at the new stores. The opening of the new De Santis stores in two of Milan’s most iconic locations, Brera and Via Battisti, is no coincidence. Brera is known for being an artistic neighbourhood, rich in history and culture, attracting tourists and residents with its historic buildings, art galleries, and trendy cafes. Via Battisti, on the other hand, is a crucial city centre, a short distance from shopping streets and the economic and cultural heart of Milan. De Santis’s presence in these strategic areas allows the brand to reach a diverse audience, from university students to artists, from professionals to tourists, all united by the desire to enjoy a quality sandwich in a welcoming and refined environment. Since 1964, De Santis has been synonymous with gourmet sandwiches in Milan. The brand tradition is based on using fresh, carefully selected ingredients, masterfully combined to create unique and unforgettable flavours. Each sandwich results from meticulous culinary research, blending Italian and international influences. The menu variety, ranging from timeless classics to new seasonal creations, satisfies even the most discerning and curious palates. The care in preparing and presenting the sandwiches makes each visit to De Santis a high-level culinary experience that stands out in Milan’s dining scene. De Santis is not just a place to eat but also a community...
Piadificio – the website is online!
[vc_row row_scroll_icon="no"][vc_column][vc_column_text]We are excited to announce that Piadificio’s website is now live! The company is ready to embark on a new adventure with the opening of a location in Milan, promising to elevate Piadina to new heights of culinary excellence. In the food and beverage industry, innovation and quality are essential to attract and retain customers. Piadificio enters this context with an offering that blends tradition and modernity, serving pleadings made with fresh, high-quality ingredients. The new opening in Milan represents an opportunity to expand the brand’s presence in one of Italy’s most dynamic and cosmopolitan cities, supported by a well-articulated food marketing strategy, social media communication, and contemporary design. Piadificio aims to revolutionize the traditional concept of piadina, transforming it from simple street food into a gourmet delicacy. This transformation is the result of a philosophy centred on ingredient quality, creative preparation, and attention to detail. Each piadina is the result of a careful selection process, with all ingredients being fresh and local to ensure an authentic and genuine flavour. This approach is reflected not only in piadinas but also in the entire experience offered to customers. Every detail, from the design of the venue to the warmth of the staff, is intended to create a welcoming and inviting environment where customers can feel at home and enjoy a high-quality meal. The decision to open a new location in Milan is not accidental. Milan is a city that represents the heart of fashion, design, and gastronomy in Italy. Its vibrant culinary scene provides a fertile ground for experimentation and innovation, and Piadificio aims to make the most of these opportunities. The new location will be a true hub of culinary innovation, where tradition and modernity meet to create piadinas that surprise and delight. To explore all that Piadificio has to offer and to discover the new opening in Milan, visit the website: piadificio.it[/vc_column_text][/vc_column][/vc_row]...
L’Ile Douce: christmas packaging
The limited edition panettone collection presented by L’Ile Douce is a perfect example of how design marketing can play a crucial role in elevating a product and differentiating it in the market. Each panettone is not only a masterpiece of pastry craftsmanship but also a visual work of art, thanks to its innovative and thoughtfully designed packaging. This approach highlights how packaging design can be crucial in communicating a product's value and quality, making it not only appealing but also memorable. The choice of colours, materials, and label designs has been meticulously curated to reflect the history and unique characteristics of each panettone, making every package a unique and distinctive piece. Panettone ISOLA: Tradition and Warmth ISOLA panettone represents the classic of L’Ile Douce’s collection. This panettone features a red label, a colour that immediately evokes the warm and welcoming atmosphere of Christmas. Red has always been associated with the holiday season, evoking feelings of warmth, joy, and celebration. In the context of design marketing, the colour red not only conveys a sense of urgency and importance but also stimulates desire and emotion, which are key elements for a classic product like panettone. ISOLA’s label is enhanced with golden details that further accentuate the festive and luxurious aspect of the product. The combination of red and gold not only celebrates Christmas but also emphasizes the quality and craftsmanship of the panettone, making each package elegant and attractive. Panettone ROMANCE: Elegance and Refinement ROMANCE panettone stands out with its packaging in an elegant Barolo Chinato colour, a deep and rich hue inspired by fine wine. This colour, ranging from dark red to intense brown, was chosen to evoke the elegance and sophistication of this panettone. The choice of such a sophisticated colour is intentional; it reflects the high quality of the ingredients and the distinctive character of the product. ROMANCE’s label design celebrates Italian gastronomic culture through decorative elements that evoke tradition and refinement. Silver details and elegant patterns complete the sophisticated look, giving the panettone an aura of exclusivity. The packaging not only protects the product but also serves as a vehicle for a message of luxury and prestige, positioning ROMANCE as a high-end choice for those seeking a unique culinary experience. Panettone L’ILE DOUCE: Freshness and Naturalness For L’ILE DOUCE panettone, which contains pistachio cream, a vibrant green was chosen—a colour that immediately evokes the freshness and naturalness of the ingredients used. Green is often associated with...